/* ==========================================================================
   Lenna — Dirección creativa de contenido
   Editorial, cálido, mobile-first. Sin animaciones que retrasen el CTA.
   ========================================================================== */

:root {
  --cream: #F6EFE4;
  --paper: #FBF7EF;
  --sand: #E9DDC7;
  --charcoal: #241F1B;
  --charcoal-soft: #4A423A;
  --accent: #B5502F;
  --accent-dark: #8F3E23;
  --accent-light: #E4A47F;
  --line: rgba(36, 31, 27, 0.12);

  --font-serif: "Fraunces", Georgia, serif;
  --font-sans: "Inter", -apple-system, BlinkMacSystemFont, sans-serif;

  --max-width: 720px;
}

* { box-sizing: border-box; }

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  background: var(--cream);
  color: var(--charcoal);
  font-family: var(--font-sans);
  font-size: 17px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

h1, h2, h3 {
  font-family: var(--font-serif);
  font-weight: 500;
  line-height: 1.15;
  margin: 0 0 0.5em;
  color: var(--charcoal);
}

p { margin: 0 0 1em; }

a { color: inherit; }

.section-label {
  font-family: var(--font-sans);
  font-size: 0.78rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--accent-dark);
  font-weight: 600;
  margin-bottom: 0.75em;
}

/* ---------- Layout helpers ---------- */
main > section {
  padding: 4.5rem 1.5rem;
}

.hero__inner,
.context__inner,
.offer__inner,
.proof__inner,
.process__inner,
.formats__inner,
.apply__inner,
.final-cta__inner {
  max-width: var(--max-width);
  margin: 0 auto;
}

/* ---------- Topbar ---------- */
.topbar {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 1.25rem 1.5rem;
  max-width: 960px;
  margin: 0 auto;
}

.topbar__logo {
  font-family: var(--font-serif);
  font-size: 1.3rem;
  text-decoration: none;
  color: var(--charcoal);
}

.topbar__cta {
  display: none;
  font-size: 0.85rem;
  font-weight: 600;
  text-decoration: none;
  border: 1px solid var(--charcoal);
  padding: 0.5rem 1rem;
  border-radius: 999px;
}

@media (min-width: 640px) {
  .topbar__cta { display: inline-block; }
}

/* ---------- Hero ---------- */
.hero {
  padding-top: 2.5rem;
  padding-bottom: 4rem;
  text-align: left;
}

.hero__vertical {
  display: none;
}

.eyebrow {
  font-size: 0.85rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--accent-dark);
  font-weight: 600;
  margin-bottom: 1.25rem;
}

.hero__title {
  font-size: 2.35rem;
  letter-spacing: -0.01em;
  margin-bottom: 0.7em;
}

.hero__title em {
  font-style: italic;
  font-weight: 400;
}

.hero__subtitle {
  font-size: 1.1rem;
  color: var(--charcoal-soft);
  max-width: 34ch;
  margin-bottom: 2rem;
}

.hero__tags {
  display: none;
}

@media (min-width: 640px) {
  .hero__title { font-size: 3.1rem; }
  .hero__subtitle { font-size: 1.2rem; max-width: 44ch; }
}

/* ---------- Buttons ---------- */
.btn {
  display: inline-block;
  font-family: var(--font-sans);
  font-weight: 600;
  font-size: 1rem;
  text-decoration: none;
  padding: 0.95rem 1.75rem;
  border-radius: 999px;
  text-align: center;
  border: 1px solid transparent;
}

.btn--primary {
  background: var(--accent-dark);
  color: var(--paper);
}

.btn--primary:hover { filter: brightness(0.88); }

.btn--full { width: 100%; }

button.btn { cursor: pointer; }

/* ---------- Context ---------- */
.context {
  background: var(--paper);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.context p {
  font-size: 1.05rem;
  color: var(--charcoal-soft);
}

.context p:last-child {
  color: var(--charcoal);
  font-weight: 500;
  margin-bottom: 0;
}

.context__proof {
  margin: 1.75rem 0;
  border: 1px solid var(--line);
  border-radius: 12px;
  overflow: hidden;
  background: var(--cream);
  max-width: 380px;
}

.context__proof-screenshot {
  display: block;
  width: 100%;
  height: auto;
}

.context__proof figcaption {
  padding: 0.85rem 1.1rem;
  font-size: 0.85rem;
  color: var(--charcoal-soft);
}

/* ---------- Offer ---------- */
.offer__title { font-size: 2rem; }

.offer__lead {
  font-size: 1.1rem;
  color: var(--charcoal-soft);
  margin-bottom: 2.5rem;
}

.offer__list {
  list-style: none;
  margin: 0 0 2rem;
  padding: 0;
  display: grid;
  gap: 1.75rem;
}

.offer__list li {
  display: flex;
  gap: 1rem;
  align-items: flex-start;
}

.offer__list-num {
  font-family: var(--font-serif);
  font-size: 1.1rem;
  color: var(--accent-dark);
  flex-shrink: 0;
  padding-top: 0.1em;
}

.offer__list h3 {
  font-size: 1.1rem;
  margin-bottom: 0.25em;
}

.offer__list p {
  color: var(--charcoal-soft);
  margin-bottom: 0;
  font-size: 0.98rem;
}

.offer__note {
  font-size: 0.95rem;
  color: var(--charcoal-soft);
  border-top: 1px solid var(--line);
  padding-top: 1.5rem;
  margin-bottom: 0;
}

/* ---------- Proof ---------- */
.proof {
  background: var(--sand);
}

.proof__byline {
  display: flex;
  align-items: center;
  gap: 1rem;
  margin-bottom: 0.5rem;
}

.proof__byline .section-label,
.proof__byline h2 {
  margin-bottom: 0;
}

.proof__byline .section-label {
  margin-bottom: 0.4em;
}

.proof__photo {
  width: 56px;
  height: 56px;
  border-radius: 50%;
  object-fit: cover;
  flex-shrink: 0;
  border: 2px solid var(--paper);
}

.proof__stats {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1rem;
  margin: 2rem 0 2.5rem;
}

.stat {
  text-align: center;
}

.stat__number {
  display: block;
  font-family: var(--font-serif);
  font-size: 1.9rem;
  color: var(--accent-dark);
}

.stat__label {
  display: block;
  font-size: 0.78rem;
  color: var(--charcoal-soft);
  margin-top: 0.25rem;
}

.proof__intro {
  font-size: 1.02rem;
  color: var(--charcoal-soft);
}

.proof__examples {
  display: grid;
  gap: 1.5rem;
  margin-top: 1.5rem;
}

.example-card {
  margin: 0;
  background: var(--paper);
  border: 1px solid var(--line);
  border-radius: 12px;
  overflow: hidden;
}

.example-card__screenshot {
  display: block;
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: top;
}

.example-card__body {
  min-width: 0;
}

.example-card figcaption {
  padding: 1.25rem;
}

.example-card__quotes {
  padding: 1.1rem 1.25rem 0;
  display: grid;
  gap: 0.6rem;
}

.example-card__quotes blockquote {
  margin: 0;
  padding-left: 0.65rem;
  border-left: 2px solid var(--accent);
  font-size: 0.82rem;
  line-height: 1.4;
  font-style: italic;
  color: var(--charcoal);
}

.example-card__likes {
  font-style: normal;
  color: var(--charcoal-soft);
  font-size: 0.8rem;
}

.example-card__hook {
  font-family: var(--font-serif);
  font-size: 1.1rem;
  margin-bottom: 0.4em;
}

.example-card__note {
  font-size: 0.9rem;
  color: var(--charcoal-soft);
  margin-bottom: 0;
}

@media (min-width: 640px) {
  .example-card {
    display: flex;
    align-items: stretch;
  }

  .example-card__screenshot {
    width: 36%;
    flex-shrink: 0;
    aspect-ratio: 4 / 5;
  }

  .example-card__body {
    display: flex;
    flex-direction: column;
    justify-content: center;
  }
}

/* ---------- Process ---------- */
.process__steps {
  list-style: none;
  margin: 2rem 0;
  padding: 0;
  display: grid;
  gap: 2rem;
}

.process__steps li {
  display: flex;
  gap: 1.25rem;
  align-items: flex-start;
}

.process__num {
  font-family: var(--font-serif);
  font-size: 1.3rem;
  color: var(--paper);
  background: var(--accent-dark);
  width: 2.2rem;
  height: 2.2rem;
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
}

.process__steps h3 {
  font-size: 1.1rem;
  margin-bottom: 0.2em;
}

.process__steps p {
  color: var(--charcoal-soft);
  margin-bottom: 0;
  font-size: 0.98rem;
}

.process__disclaimer {
  font-size: 0.92rem;
  color: var(--charcoal-soft);
  border-top: 1px solid var(--line);
  padding-top: 1.5rem;
  margin-bottom: 0;
}

/* ---------- Formats ---------- */
.formats {
  background: var(--paper);
}

.formats__grid {
  display: grid;
  gap: 1.25rem;
  margin: 2rem 0 1.5rem;
}

.format-card {
  border: 1px solid var(--line);
  border-radius: 12px;
  padding: 1.5rem;
  background: var(--cream);
}

.format-card h3 {
  font-size: 1.05rem;
  margin-bottom: 0.4em;
}

.format-card p {
  font-size: 0.95rem;
  color: var(--charcoal-soft);
  margin-bottom: 0;
}

@media (min-width: 640px) {
  .formats__grid { grid-template-columns: 1fr 1fr; }
}

.formats__pricing {
  font-size: 0.95rem;
  color: var(--charcoal-soft);
  font-style: italic;
  margin-bottom: 0;
}

/* ---------- Apply form ---------- */
.apply {
  background: var(--charcoal);
  color: var(--cream);
}

.apply h2 { color: var(--paper); }

.apply__lead {
  color: rgba(246, 239, 228, 0.75);
  margin-bottom: 2.25rem;
}

.apply .section-label { color: var(--accent-light); }

.apply__form {
  display: grid;
  gap: 1.25rem;
}

.hp-field { position: absolute; left: -9999px; }

.field label {
  display: block;
  font-size: 0.88rem;
  font-weight: 600;
  margin-bottom: 0.4rem;
  color: var(--paper);
}

.field input,
.field textarea,
.field select {
  width: 100%;
  font-family: var(--font-sans);
  font-size: 1rem;
  padding: 0.75rem 0.9rem;
  border-radius: 8px;
  border: 1px solid rgba(246, 239, 228, 0.25);
  background: rgba(246, 239, 228, 0.06);
  color: var(--paper);
}

.field select option { color: var(--charcoal); }

.field input::placeholder,
.field textarea::placeholder {
  color: rgba(246, 239, 228, 0.4);
}

.field input:focus,
.field textarea:focus,
.field select:focus {
  outline: none;
  border-color: var(--accent);
  background: rgba(246, 239, 228, 0.1);
}

.apply__form .btn--primary {
  margin-top: 0.5rem;
}

.apply__success,
.apply__error {
  margin-top: 1.5rem;
  padding: 1.25rem;
  border-radius: 10px;
  background: rgba(246, 239, 228, 0.08);
}

.apply__success h3 {
  color: var(--paper);
  margin-bottom: 0.2em;
}

.apply__success p,
.apply__error p {
  color: rgba(246, 239, 228, 0.85);
  margin-bottom: 0;
}

.apply__error a {
  color: var(--accent-light);
  text-decoration: underline;
}

/* ---------- Final CTA ---------- */
.final-cta {
  text-align: center;
  padding: 5rem 1.5rem;
}

.final-cta h2 {
  font-size: 1.8rem;
  max-width: 20ch;
  margin: 0 auto 1.5rem;
}

@media (min-width: 640px) {
  .final-cta h2 { font-size: 2.1rem; }
}

/* ---------- Footer ---------- */
.footer {
  text-align: center;
  padding: 2rem 1.5rem 3rem;
  font-size: 0.85rem;
  color: var(--charcoal-soft);
}
